NIKE, NSW POP UP, LOS ANGELES

  • Client:   Nike
  • Design:   Nike
  • Team:   SET Creative
  • Photography and Video:   Nike, Sheena Bonner
  • My Role:   Senior Project Manager

Client Management  // Creative Management // 3rd Party Vendor Management for Implementation // Primary Onsite Contact for all Implementation // Production Management and Quality Control


Project:   Nike Women brought their Training Club Tour to LA as part of the#betterforit global campaign.  The tour hit 13 major cities around the world over the summer of 2015 to provide a series of events like group workouts, races and inspirational panels all aimed at encouraging women to celebrate their active lifestyle.

The event was huge with several key players involved that made it all happen and SET was definitely one of them. In a matter of days we transformed a dirty abandoned building into a pristine showcase of some of the brand’s iconic Nike Air products like the Air Force 1 and Air Max 1 that left sneakerheads in awe. The feedback was nonstop appreciation and proof that with the right team anything is possible.